Tag archive for clients

It’s the experience, stupid!

It’s the experience, stupid!

(with apologies to James Carville) Not for nothing is the world filling up with experience designers. Are you considering the experience you offer when you show your work to a client or employer? Like it or not, your success could depend as much on the…

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In person coaching – by phone or face-to-face?

In person coaching – by phone or face-to-face?

I do a lot of my intensive coaching work on the telephone.  I like doing it this way. There is a focus and an intensity to our work which is often missing when we sit in a room together looking at each other. Distractions are…

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My kind of selfie: a nice testimonial

My kind of selfie: a nice testimonial

  This summer I had the pleasure and privilege of helping a fine London animation company to focus its approach to the US market.  When we were done, I asked if they were happy with the project and would consider writing a testimonial.  This is…

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How to price your services – the eternal mystery.

How to price your services – the eternal mystery.

To ask for payment for your work, it is imperative that you believe that the value you provide is worth paying for.  Be clear: that is a very different belief from “I need the money.” If you have clarity about the value that you bring…

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Media specialist opens new business and writes a testimonial

Media specialist opens new business and writes a testimonial

I hired Michael (Pollock) two weeks after launching my consulting business, after I’d sent emails to everyone I knew and realized I had no idea what to do next. In a matter of weeks, he helped me create a unique position in the market, make…

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From sea to shining sea!

From sea to shining sea!

As 2011 ends and we move into 2012 I am privileged to be currently working with Creative Professionals in Florida, New Jersey, Pennsylvania, Connecticut, California (LA and SF) and in New York (Manhattan and of course Brooklyn.) Did I miss anyone anywhere? Thanks to all…

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Pollock Spark Works…in the words of our clients

Pollock Spark Works…in the words of our clients

Pollock*Spark works for Global Creative Firms “Michael was absolutely instrumental in helping us to design and build a new strategic broadcast capability for RedWorks ( A Global Division of Ogilvy). Through partnering with Michael I learned that he possesses a truly unique blend of strategic…

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Jester = Common Sense and Honesty = Consultant

Jester = Common Sense and Honesty = Consultant

In days of olde the king had a court jester. This was the only person who was permitted to ask the difficult questions. Jesters were free to challenge the monarch and provide a balance for the sycophants who surrounded them. The court jester could speak…

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Coaching creative pros – I talk to mediabistro

Coaching creative pros – I talk to mediabistro

I spoke recently to mediabistro about career transitions and coaching – here is a taste of that interview. More to follow over the next weeks. I was speaking with the excellent Gretchen Van Esselstyn.

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Desperation? Enthusiasm? It’s how you present yourself.

Desperation? Enthusiasm? It’s how you present yourself.

A couple of related client stories from yesterday. One had been awarded a job, but the new Creative Director at the client was now fretting about a scheduling thing and the job was hanging in the balance. So my client wrote him an email expressing…

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