Me and Instagram. A true confession!

In the case of Instagram I was not an early adopter. Or even a late adopter. In fact it’s only been a few weeks since I got started. I was inspired to get into it while watching Matt Spicer’s Ingrid Goes West (Elizabeth Olsen image above, Aubrey Plaza below). Is this the first Instagram movie? If you haven’t seen it, […]

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Networking: how to uncover the power of your connections

Strategic networking is the foundation of your business development and your career growth. Your next gig will most likely come from a personal connection, especially as you advance up the ladder. Ditto your chances of promotion within a large corporation. Ditto those relationships with partners and clients that will spur your business growth. And ditto for the talent you […]

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How three Creative Pros use Twitter to further their goals

When Film Director Jody Lauren Miller started using Twitter, “I didn’t know what I was doing.  I just followed and was following – and most of them were useless.  You can follow a bunch of nonsense.  But as I got more focused I started searching for producers, ad agencies, production companies.” She vets their credentials […]

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Q+A: LinkedIn profiles and personality

As published in Cynopsis Classified Advantage~ ASK THE EXPERTS ~Questions from our ReadersAnswered by Michael Pollock Q: Recently, I lost my job due to my company’s financial state. Downsizing was a must, and I, unfortunately, got the cut. The thing is, it was almost a blessing in disguise. After leaving, I was happier, not something […]

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Don’t forget LinkedIn for your job search

This article first appeared in Cynopsis Classified Advantage ~ ACTIONABLE EXPERT ADVICE ~By Michael Pollock I am sure you are well established on LinkedIn, but are you using it effectively in your job search? It is just too easy for us to let it sit there passively in the background, but there are some simple […]

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Productive tweeting

Despite Mr Demi Moore, Twitter has become a hugely valuable networking and researching tool. Media and creative people are all over it. Think of it as one big cocktail party, but at this one you can sort out who you are interested in talking to – or just eavesdropping on – before you go in. […]

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Dear Sparkings: Should I use Facebook for my business?

What do you think? Write down all the gigs you got from it. Write down all the gigs you are going to get from it. Okay that’s a start. If you are looking at little photos of your potential partners and customers – and you know when their birthday is and when they last got […]

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What your network says about you

What does your social network look like? This remarkably beautiful image represents my own network of LinkedIn connections. My genius friend Erich Morisse, who made this image, is developing products that quantify and value social networks. Here is what he told me: “Social networks are as individual as we are, our own fingerprints of interaction […]

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